Streaming fitness you won't quit
Streaming fitness you won't quit
Streaming fitness you won't quit
Personal fitness for all, on every device
Personal fitness for all, on every device
Personal fitness for all, on every device
Client
Client
Openfit
Industry
FItness
Deliveries
Social Media
Streaming
My Role
Lead Design
Challenge
Challenge
Launch new streaming platform Openfit from the makers of BODi. With over 20 years of experience developing fitness programs, BODi wanted to offer a new streaming platform without relying on their established coaching network.
Launch new streaming platform Openfit from the makers of BODi. With over 20 years of experience developing fitness programs, BODi wanted to offer a new streaming platform without relying on their established coaching network.
Approach
Approach
Created key art for all programs, including all social media assets
Created key art for all programs, including all social media assets
Introduced popular new coaches to a new audience.
Introduced popular new coaches to a new audience.
Designed workout calendars to go along with the programs.
Designed workout calendars to go along with the programs.
Made digital icons and badges to reward users, when they reached milestones.
Made digital icons and badges to reward users, when they reached milestones.
Result
Result
Openfit was a fresh new company from an established fitness company and it saw some success. It has since been included on the BODi platform, where many of the new trainers have continued to launch programs.
Openfit was a fresh new company from an established fitness company and it saw some success. It has since been included on the BODi platform, where many of the new trainers have continued to launch programs.
